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Discount vs gift-with-purchase calculator

Compare the real cost of a discount with a free gift before your next sale, and see how many extra orders a discount needs to pay for itself.

What the gift costs you, not its retail price.
-Profit per order, no offer
-Profit with discount
-Profit with free gift
-Extra orders a discount needs to break even

How to use it

Discounts train customers to wait for sales and cut straight into margin. A gift with purchase usually costs less, protects your price, and introduces a second product that can earn a repeat order. Use discounts when you need to clear stock; use gifts when you want profit and new product trial.

Frequently asked questions

Is a discount or a free gift better for Black Friday?

A gift with purchase usually costs less margin than a percentage discount and protects your price, while a discount may lift volume more. Compare both with your real costs.

How many extra sales does a discount need?

Divide profit per order without the discount by profit per order with it, then subtract one. A 25% discount often needs 50% or more extra orders to break even.

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